Nick Provost and Peter Moyle, co-founders of Gnarcissist Gear, met sharing granola bars in high school. As they carpooled to high-school jobs at Cataloochee Ski Area, they dreamed of starting a business that would make affordable but sturdy, polarized sunglasses. When they went to Western Carolina University, they developed a business plan for a vendor of inexpensive, quality sunglasses for an Honors College project. In 2013, they entered the concept in SiteDart’s 2013 Awesome Business Idea Competition and won $1000. They used the funds to trademark their cheap but sturdy sunglasses and manufacture their first run. The profits were then plowed back to fill more orders and continue to tweak the design. Provost and Moyle have now settled on a textured plastic frame designed to emulate the wood they had originally hoped to use, which didn’t hold up in action sports. Their sunglasses are now retailed in about 20 stores, mostly in North Carolina, and the company even sponsors athletes. Only a few months ago did the duo feel confident enough in Gnarcissist to quit their day jobs. They liken business to outdoor adventure, a mix of planning, adapting, and overcoming. In fact, one of their early “adventures” was selling out faster than anticipated and they found themselves having to hold up orders for three months to get in order the additional paperwork they hadn’t anticipated.