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2020Insight

INSIGHT: No Sweat Undies

April 2020

Hope & Help
With her femme-positive startup Dry Apron, entrepreneur CarolAnn Bauer wants to make sure you are able to celebrate your body.

“My goal is to help prevent a painful condition that affects a large part of our population. To level the playing field for people of size. To educate the other part of our population that we are not what you think we are. To cultivate love between plus-size people and their bodies. “That should be easy, right?”

CarolAnn Bauer, founder of Western North Carolina women’s apparel company No Sweat Undies (formerly Dry Apron, LLC) knows of what she speaks. She also knows her market: Last year, her business was one of entrepreneurial accelerator Venture Asheville’s five winners (out of ten finalists) at the Asheville Impact Micro Grant ceremony, a celebration of regional entrepreneurial startups that demonstrated stellar potential, not only via their growth to date, but also in terms of their product innovation and general approach to conducting business.


The full article continues below. Click to open in fullscreen…

INSIGHT: No Sweat Undies was last modified: April 1st, 2020 by Bonnie Roberson
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