Capital At Play
  • Home
  • Current Edition
    • Featured Capitalists
    • Local Industry
    • Leisure & Libation
    • Columns
    • Events
  • Archives
    • Featured Capitalists
    • Local Industry
    • Leisure & Libation
    • Columns
    • Resources: Lists, Charts & Maps
    • Capital Adventurist
    • Videos
  • Contact
    • Pick-up Locations
    • About Us
  • Subscribe Now
  • Recommended Businesses
  • Weekly Newsletter
    • Web Exclusive
  • Podcast
Annual Guide to Holiday Dinners at Local Asheville...
Guide to WNC’s Holiday Season
The Economic Impact of Tourism
Power Couples
Back to the Future
Best of WNC’s Outdoors
Small Businesses of Yore
Capital at Play
Balancing Purpose and Profits
All in Good Taste
On A Mission
Better Together
Small But Mighty
Different by Design
A Farewell Column
Artist Spotlight: Becca Allen
Guide to Art Institutions in WNC
The Artist’s Way
Facing the Music
Dancing to His Own Tune
Making Matters
Creating Art for Corporate Communities
The Heart—and Art—of Healing: Large Collection of Local...
Pausing for Public Art
Bucket List: 10 Ways to Celebrate Fall in...
Bucket List: Where to Drink Outside this Fall
A Fine Pair
The Well Played Pivot: Game on for Game...
A Mountain to Climb
The Beer Necessities

Capital At Play

Western North Carolina's Free Spirit Of Enterprise

  • Home
  • Current Edition
    • Featured Capitalists
    • Local Industry
    • Leisure & Libation
    • Columns
    • Events
  • Archives
    • Featured Capitalists
    • Local Industry
    • Leisure & Libation
    • Columns
    • Resources: Lists, Charts & Maps
    • Capital Adventurist
    • Videos
  • Contact
    • Pick-up Locations
    • About Us
  • Subscribe Now
  • Recommended Businesses
  • Weekly Newsletter
    • Web Exclusive
  • Podcast
2021ColumnsCurrent Edition

Form Follows Function

April 2021

Written by Heather Hatmaker 


Samsel Architects on Incorporating Sustainability into Your Business’ Foundation

Form follows function is the architectural principle that states the way something appears should be representative of the way it’s used. Growing up with two parents who practiced architecture, I learned to recognize this principle early on, and I believe it can apply to more than just architecture. Businesses, and entrepreneurs especially, can authentically live the values that are relevant to them. Their form—their brand, the work they do, and the people they hire—should represent their function—the values they hold, the causes they champion, and their mission.

While I did not become an architect myself, I was drawn to the local Asheville firm Samsel Architects because I resonated with their purpose and their sense of design. When I joined the firm in 2016, the principal architects, Duncan McPherson and Nathan Bryant, were halfway through a ten-year ownership transition. The transition period created an opportunity to mold the business into what they wanted, learning how to build on a legacy while also evolving the brand into something that reflected them. Working alongside Duncan and Nathan, I have witnessed an intentional commitment to their values, especially sustainability.


The full article continues below. Click to open in fullscreen…

Form Follows Function was last modified: April 18th, 2021 by LPoll
0
Facebook Twitter Google + Pinterest

You may also like

The Student Column: Alex Walser – Bearded Crew

June 2017

A Black Belt in Business

August 2019

Bridging Art & Beer: Big Bridge Design

September 2018

The State of Manufacturing 2019: A Report

January 2019

Direct Hit

March 2019

Current Edition

  • History in the Making

  • Good Sports

  • Quite the Spread

  • Commercial Real Estate Questions

  • In the Mouth of the Wilson

Subscribe



Like what you see? Subscribe to get
Capital at Play delivered to your home.

Pickup Locations


Find a location near you &
pickup a copy of Capital at Play today!

Contact Us

Subscription Information
order online here

Advertising Inquiries
828.274.7305
advertising@capitalatplay.com

Editorial Inquiries
editor@capitalatplay.com

@2020 - Capital at Play LLC. All Rights Reserved.


Back To Top