Computer engineer Esther Nduagu started a new business, Houston Mermaids. The startup hosts parties for little girls who want to rent mermaid tails while getting swimming lessons. It began because her daughter kept pestering her for a mermaid tail. Nduagu went online and found a large mermaid industry, but very little for youth; in fact, most of the mermaids were working in New York or Las Vegas. So, Nduagu had the idea to recruit a couple of professional mermaids to lead parties for little girls in Houston. The business launched with a party on her daughter Ngozi’s eighth birthday. In addition to swimming lessons, the girls learn how to apply mermaid makeup. The two mermaids also perform for weddings, charity events, and corporate outings. The mermaids can party anywhere there’s a pool, with lifeguards. Future plans include getting a portable tank.