Purillume demonstrated its Orchid light-emitting diode table lamp at this year’s Council for Entrepreneurial Development Tech Venture Conference. Principal Neeraj Lal explains he was inspired “one night in a dim and gloomy hotel room.” He partnered with hardware engineer Quinn Marceil to form the company, and the duo poured thousands of hours into developing a product unchained from assumed limitations of LED and compact-fluorescent lamps. With self-funding and money raised from friends and family, the lamp is now ready for production. The Orchid offers a touchscreen with sliders that allow the user to dim the lamp anywhere between the brightness of a nightlight and the output of four 60-watt bulbs, while consuming less power than a 40-watt incandescent. Another slider lets the user decide how “warm” or “bright white” he or she wants his light. Wake, sleep, and travel settings can be set. Satellite lamps can be controlled through a master lamp, and an app is in the development stages. Bulbs have a design life of 50,000 hours.