Patrick Phillips is among the early adaptors of drone technology for marketing real estate. Phillips, founder of Aerial Innovations of North Carolina, is a second-generation Realtor with a background in television. He owns seven drones for capturing images of a home’s grounds, and uses a handheld camera for walkthroughs. He will first visit a site, make a list of things he thinks a buyer might want to see, and give the owner ideas for adding visual appeal. Then, when the weather is favorable, he will capture two to three hours of film, which he will spend about fifteen hours editing down to a couple minutes for marketing. Phillips says trees are one of the most challenging parts of the job. A second stressor is his drive to keep up with the latest advances in drone technology. A third would be maneuvering ever-changing drone regulations. Phillips tries, but says he can usually fly within the lines as long as he lets neighbors know what he’s going to be doing and strictly honors any requests.